Thursday, April 28, 2011

Sony shares fall 5% as Playstation woes threaten (Reuters)

shares of Sony Corp. is dropped Thursday 5 percent as a massive leak of data on its Playstation console users games sparked a global legal review, and threatened to crimp his business.


The United States, several members of Congress seized on the breach, in which hackers stole names, addresses and possibly Sony PlayStation Network users credit card details, in one of the largest Internet security break-ins never.


It is feared that the loyal players of the PlayStation could ditch of Sony, in the wake of the flight data and analysts said that piracy may guide those who wish to buy a video game console to the Xbox from Microsoft Corp..which has its own popular online network.


"I am shocked that my personal information had been consulted by pirates," said user Rich Chiang, Playstation and Xbox, based in Shanghai.


"It is shocking that Sony has been so aggressive in going after people who attacked their products and services, but it was poorly prepared for the consequences of this community of anger", said Chiang, a leader with a Chinese game company.


"It is also disturbing that Sony has taken a week after the failure to fully announce the details of the incident."


Sony PlayStation Network, a service that produces some $ 500 million in annual revenues, provides access to games online, show film and television.


By 0320 GMT (11: 20 a.m. and Wednesday), shares of Sony fell by 4.8% in a broader market up to 1.3%. The shares fell the most since mid-March.


Security experts, said that Sony must take into account the loss of this business - and the deterioration of its brand - when he cuts the cost of dealing with the violation. Other costs include advise customers of the attack and experts to clean up its network.


Larry Ponemon, founder and President of the Institute Ponemon said that the flight could cost Sony more than 1.5 billion, or an average of $20 for each of the 77 million customers whose data was potentially compromised. Office of Poneman specializes in securing information on computer networks.


Sony pulled the plug on the network April 19 after conclusion off-subject of the violation, but he has no mention of the public to attack by hackers up to a week later.


The delay, Sony said was necessary to conduct a forensic investigation, may remind customers overseas on the foot dragging by Toyota which earned constructor leader of the contempt of consumers Japan.


Shares of Sony fell more than 8% this week, with investors nervous about the fall of the episode of data loss.

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